36
toddler grinch pajamas
Skip itSoft demand (-49.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.90avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Review moat
Great180.96avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.67–$44.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Returns
Bad7.0%return rate — above 5% kills the launch gate
Market size
Bad$26K$26K/yr · 481K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-49.0%90-day search growth — must beat 0% to launch
Signals High Returns