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55

toddler girl rashguard swimsuit

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but a small market ($18K/yr) keeps it on the watch list.

Market size 4Growth 88Conversion 5Competition 95Returns 31Price range 76Avg price 86Brand share 83Review moat 72Quality gap 33

Competition

Incredible20%

top-5 click share — an open shelf

Growth

Great+92.3%

90-day search growth — must beat 0% to launch

Avg price

Great$19.26

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$10.82–$28.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good607.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$18K

$18K/yr · 215K searches

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