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tigger ears
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Review moat
Great233.11avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.42avg listing price — sweet spot $15–$100
Growth
Okay+19.7%90-day search growth — must beat 0% to launch
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Returns
Okay3.8%return rate — above 5% kills the launch gate
Price range
Okay$6.87–$20.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad87%top-5 click share — a locked-up shelf
Market size
Bad$36K$36K/yr · 85K searches
Brand share
Bad98%top-5 brand share — brand-locked demand