46
tie front cardigan
Skip itHigh returns (11.6%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Avg price
Incredible$24.15avg listing price — sweet spot $15–$100
Price range
Great$8.99–$42.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great472.79avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad$40K$40K/yr · 590K searches
Growth
Bad-39.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad11.6%return rate — above 5% kills the launch gate