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thursday boots women
Skip itSoft demand (-69.2% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible9%top-5 click share — an open shelf
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Avg price
Great$75.06avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,715.4avg incumbent reviews — the moat a new listing must climb
Price range
Okay$17.79–$247.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$33K$33K/yr · 368K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-69.2%90-day search growth — must beat 0% to launch
Returns
Bad20.8%return rate — above 5% kills the launch gate