29
thermal underwear for women
Skip itSoft demand (-80.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.17avg listing price — sweet spot $15–$100
Price range
Incredible$15.63–$44.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.0M$1.0M/yr · 4.3M searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,021.08avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad10.6%return rate — above 5% kills the launch gate
Growth
Bad-80.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns