29
thermal joggers for women
Skip itSoft demand (-81.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.72avg listing price — sweet spot $15–$100
Price range
Great$9.01–$38.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad7,049.21avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$20K$20K/yr · 87K searches
Growth
Bad-81.2%90-day search growth — must beat 0% to launch
Returns
Bad12.2%return rate — above 5% kills the launch gate
Signals High Returns