52
teen sports bras for girls ages 12-14
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but weak search conversion (1.3%) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Great44%top-5 brand share — no brand owns this niche
Avg price
Great$18.75avg listing price — sweet spot $15–$100
Price range
Great$9.16–$33.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+26.8%90-day search growth — must beat 0% to launch
Review moat
Okay2,474.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Bad$83K$83K/yr · 347K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand