45
ted lasso socks
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Good$14.62avg listing price — sweet spot $15–$100
Growth
Good+45.9%90-day search growth — must beat 0% to launch
Review moat
Good947.87avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Price range
Good$7.51–$22.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$4K$4K/yr · 5K searches
Signals Low Review Barrier