34
teal boa
Skip itA small market ($3K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Good902.2avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.02avg listing price — sweet spot $15–$100
Price range
Good$6.29–$26.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Returns
Bad10.0%return rate — above 5% kills the launch gate
Market size
Bad$3K$3K/yr · 36K searches