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teal bandana
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Growth
Great+76.8%90-day search growth — must beat 0% to launch
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Price range
Okay$4.98–$23.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.81avg listing price — sweet spot $15–$100
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Okay3,624.76avg incumbent reviews — the moat a new listing must climb
Market size
Bad$33K$33K/yr · 51K searches