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39

tattoos are trashy tshirt

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Soft demand (-51.0% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 19Competition 63Returns 70Price range 74Avg price 78Brand share 38Review moat 98Quality gap 40

Review moat

Incredible42.63

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$16.19

avg listing price — sweet spot $15–$100

Price range

Good$9.85–$29.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$10K

$10K/yr · 43K searches

Growth

Bad-51.0%

90-day search growth — must beat 0% to launch

Products