31
tanjiro earrings
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good550avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.12avg listing price — sweet spot $15–$100
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Price range
Okay$7.30–$20.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$78K$78K/yr · 191K searches
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand