36
tan tights
Skip itSoft demand (-32.6% this quarter) — this niche doesn't clear our bar today.
Competition
Great38%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.90avg listing price — sweet spot $15–$100
Price range
Okay$5.89–$19.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,881.88avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.2%return rate — above 5% kills the launch gate
Market size
Bad$51K$51K/yr · 222K searches
Growth
Bad-32.6%90-day search growth — must beat 0% to launch
Signals High Returns