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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 79Conversion 42Competition 21Returns 43Price range 0Avg price 23Brand share 0Review moat 23Quality gap 27

Growth

Great+70.3%

90-day search growth — must beat 0% to launch

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,345.33

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$8.18

avg listing price — sweet spot $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad$53K

$53K/yr · 194K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$5.57–$14.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

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