46
tan tie
Skip itHigh returns (13.5%) — this niche doesn't clear our bar today.
Brand share
Great58%top-5 brand share — no brand owns this niche
Price range
Good$6.71–$33.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Growth
Good+39.1%90-day search growth — must beat 0% to launch
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.65avg listing price — sweet spot $15–$100
Review moat
Okay3,898.86avg incumbent reviews — the moat a new listing must climb
Market size
Bad$94K$94K/yr · 164K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad13.5%return rate — above 5% kills the launch gate