40
sweet shirts men
Skip itSoft demand (-54.6% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible11%top-5 click share — an open shelf
Avg price
Incredible$23.79avg listing price — sweet spot $15–$100
Price range
Great$8.57–$71.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay5.0%return rate — above 5% kills the launch gate
Review moat
Bad17,100.23avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$21K$21K/yr · 154K searches
Growth
Bad-54.6%90-day search growth — must beat 0% to launch