36
sushi socks
Skip itSoft demand (-39.2% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Good$13.77avg listing price — sweet spot $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,172.8avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.36–$21.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$76K$76K/yr · 110K searches
Growth
Bad-39.2%90-day search growth — must beat 0% to launch