37
stoney clover dupes
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible99.38avg incumbent reviews — the moat a new listing must climb
Competition
Great27%top-5 click share — an open shelf
Avg price
Good$105.16avg listing price — sweet spot $15–$100
Returns
Okay4.3%return rate — above 5% kills the launch gate
Market size
Okay$148K$148K/yr · 239K searches
Price range
Okay$8.29–$298.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand