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stitch baby costume

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A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 49Conversion 4Competition 81Returns 19Price range 75Avg price 95Brand share 67Review moat 70Quality gap 20

Avg price

Incredible$23.10

avg listing price — sweet spot $15–$100

Competition

Great34%

top-5 click share — an open shelf

Price range

Great$6.19–$41.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good713.53

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Growth

Okay+19.2%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Returns

Bad6.6%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$8K

$8K/yr · 118K searches

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