sticky bra pads
Worth a lookShows demand growing +106.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+106.5%90-day search growth — must beat 0% to launch
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$17.17avg listing price — sweet spot $15–$100
Price range
Good$7.18–$29.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,611avg incumbent reviews — the moat a new listing must climb
Market size
Bad$62K$62K/yr · 88K searches