46
st patricks day overalls
Skip itSoft demand (-85.2% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Avg price
Incredible$34.97avg listing price — sweet spot $15–$100
Price range
Great$13.04–$77.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Okay1,776.12avg incumbent reviews — the moat a new listing must climb
Market size
Bad$45K$45K/yr · 327K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-85.2%90-day search growth — must beat 0% to launch
Returns
Bad17.5%return rate — above 5% kills the launch gate