44
sorry about my husband hat
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible71.03avg incumbent reviews — the moat a new listing must climb
Avg price
Great$20.64avg listing price — sweet spot $15–$100
Price range
Great$10.77–$29.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+56.3%90-day search growth — must beat 0% to launch
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.1%return rate — above 5% kills the launch gate
Brand share
Bad94%top-5 brand share — brand-locked demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$16K$16K/yr · 89K searches