Skip to content
62

skorts for women casual summer

Worth a look

Shows a fragmented shelf (top 5 take 12% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 57Growth 72Conversion 8Competition 97Returns 0Price range 79Avg price 95Brand share 97Review moat 54Quality gap 67

Competition

Incredible12%

top-5 click share — an open shelf

Brand share

Incredible26%

top-5 brand share — no brand owns this niche

Avg price

Incredible$23.84

avg listing price — sweet spot $15–$100

Price range

Great$7.09–$47.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+55.5%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$425K

$425K/yr · 2.8M searches

Review moat

Good1,356.73

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Returns

Bad15.4%

return rate — above 5% kills the launch gate

Products