38
ski suit men
Skip itSoft demand (-94.7% this quarter) — this niche doesn't clear our bar today.
Competition
Great21%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Good1,446.68avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$193.03avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$89K$89K/yr · 210K searches
Returns
Bad7.7%return rate — above 5% kills the launch gate
Price range
Bad$13.25–$699.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-94.7%90-day search growth — must beat 0% to launch