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ski mask for kids
Skip itSoft demand (-90.0% this quarter) — this niche doesn't clear our bar today.
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$4.71–$40.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.30avg listing price — sweet spot $15–$100
Market size
Okay$244K$244K/yr · 838K searches
Review moat
Okay3,088.71avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-90.0%90-day search growth — must beat 0% to launch