31
single watch case
Skip itSoft demand (-35.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$15.32avg listing price — sweet spot $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Review moat
Good888.77avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Price range
Good$6.54–$25.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Market size
Bad$34K$34K/yr · 47K searches
Growth
Bad-35.6%90-day search growth — must beat 0% to launch