45
silver carabiner
Skip itPrices mostly outside the sweet spot ($5.07–$14.00) — this niche doesn't clear our bar today.
Growth
Great+83.5%90-day search growth — must beat 0% to launch
Review moat
Good891.24avg incumbent reviews — the moat a new listing must climb
Returns
Good2.5%return rate — above 5% kills the launch gate
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.43avg listing price — sweet spot $15–$100
Market size
Bad$34K$34K/yr · 72K searches
Price range
Bad$5.07–$14.00cheapest to priciest tracked listing — scored on the share inside $15–$100