40
silk gloves
Skip itHigh returns (8.5%) — this niche doesn't clear our bar today.
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$4.53–$26.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,234.87avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.05avg listing price — sweet spot $15–$100
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Market size
Bad$54K$54K/yr · 288K searches
Returns
Bad8.5%return rate — above 5% kills the launch gate