50
short sleeve sweater for women
Worth a lookShows a fragmented shelf (top 5 take 13% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible13%top-5 click share — an open shelf
Brand share
Great44%top-5 brand share — no brand owns this niche
Avg price
Great$18.07avg listing price — sweet spot $15–$100
Price range
Great$7.74–$37.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,080.32avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.8%90-day search growth — must beat 0% to launch
Market size
Bad$43K$43K/yr · 666K searches
Returns
Bad9.2%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale