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shoresy hockey jersey
Skip itSoft demand (-68.4% this quarter) — this niche doesn't clear our bar today.
Review moat
Great100.56avg incumbent reviews — the moat a new listing must climb
Avg price
Great$57.85avg listing price — sweet spot $15–$100
Price range
Great$8.20–$97.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad9.4%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$15K$15K/yr · 60K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Growth
Bad-68.4%90-day search growth — must beat 0% to launch