46
shell bracelet
Skip itPrices mostly outside the sweet spot ($4.07–$13.23) — this niche doesn't clear our bar today.
Growth
Great+75.5%90-day search growth — must beat 0% to launch
Review moat
Good606.55avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.70avg listing price — sweet spot $15–$100
Market size
Bad$61K$61K/yr · 241K searches
Price range
Bad$4.07–$13.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier