60
sequin tops for women
Worth a lookShows a fragmented shelf (top 5 take 11% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible11%top-5 click share — an open shelf
Avg price
Incredible$25.07avg listing price — sweet spot $15–$100
Brand share
Great45%top-5 brand share — no brand owns this niche
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$9.21–$51.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great359.07avg incumbent reviews — the moat a new listing must climb
Market size
Good$657K$657K/yr · 6.7M searches
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Returns
Bad18.6%return rate — above 5% kills the launch gate