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scream hoodie

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Soft demand (-78.2% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 2Competition 88Returns 37Price range 91Avg price 95Brand share 63Review moat 62Quality gap 37

Avg price

Incredible$29.42

avg listing price — sweet spot $15–$100

Price range

Great$13.45–$47.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great27%

top-5 click share — an open shelf

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Good1,018.82

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Market size

Bad$16K

$16K/yr · 336K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-78.2%

90-day search growth — must beat 0% to launch

Search terms