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scott pilgrim shirt

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A small market ($46K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 17Conversion 27Competition 36Returns 19Price range 95Avg price 92Brand share 38Review moat 67Quality gap 32

Price range

Incredible$17.72–$29.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$21.62

avg listing price — sweet spot $15–$100

Review moat

Good824.74

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Returns

Bad6.7%

return rate — above 5% kills the launch gate

Growth

Bad-16.1%

90-day search growth — must beat 0% to launch

Market size

Bad$46K

$46K/yr · 98K searches

Search terms