36
scooby doo onesie
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$33.21avg listing price — sweet spot $15–$100
Price range
Great$11.35–$55.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Good998.3avg incumbent reviews — the moat a new listing must climb
Growth
Okay+16.3%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Returns
Bad10.7%return rate — above 5% kills the launch gate
Market size
Bad$10K$10K/yr · 76K searches
Signals High Returns