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50

salomon shoes men

Worth a look

Shows a fragmented shelf (top 5 take 13% of clicks), but weak search conversion (0.1%) keeps it on the watch list.

Market size 77Growth 30Conversion 2Competition 97Returns 9Price range 52Avg price 77Brand share 41Review moat 39Quality gap 55

Competition

Incredible13%

top-5 click share — an open shelf

Market size

Great$940K

$940K/yr · 6.6M searches

Avg price

Great$95.26

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$12.87–$175.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,562.95

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+3.8%

90-day search growth — must beat 0% to launch

Returns

Bad9.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Reviews