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53

safari shirt

Worth a look

Shows a sweet-spot price point ($26.64 avg), but weak search conversion (1.0%) keeps it on the watch list.

Market size 17Growth 65Conversion 13Competition 92Returns 13Price range 80Avg price 95Brand share 80Review moat 46Quality gap 52

Avg price

Incredible$26.64

avg listing price — sweet spot $15–$100

Competition

Great23%

top-5 click share — an open shelf

Brand share

Great55%

top-5 brand share — no brand owns this niche

Price range

Great$8.21–$44.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+43.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,858.6

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$68K

$68K/yr · 245K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad8.5%

return rate — above 5% kills the launch gate

Search terms