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runescape

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Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 29Growth 13Conversion 11Competition 25Returns 98Price range 19Avg price 91Brand share 47Review moat 99Quality gap 16

Review moat

Incredible26.94

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Great$56.56

avg listing price — sweet spot $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Market size

Okay$130K

$130K/yr · 269K searches

Competition

Bad70%

top-5 click share — a locked-up shelf

Price range

Bad$4.21–$449.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Growth

Bad-23.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Search terms