40
rogue costume
Skip itA small market ($8K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$41.55avg listing price — sweet spot $15–$100
Price range
Great$8.95–$104.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great448.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Returns
Bad10.8%return rate — above 5% kills the launch gate
Market size
Bad$8K$8K/yr · 141K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale