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robber costume for boys
Skip itSoft demand (-62.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Great211.3avg incumbent reviews — the moat a new listing must climb
Avg price
Great$18.84avg listing price — sweet spot $15–$100
Price range
Great$10.59–$28.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$16K$16K/yr · 79K searches
Returns
Bad11.3%return rate — above 5% kills the launch gate
Growth
Bad-62.1%90-day search growth — must beat 0% to launch