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rfid blocking sleeves
Launch itA $1.1M/yr market growing +35.7% this quarter with returns at 1.7% — clears our launch bar.
Returns
Great1.7%return rate — above 5% kills the launch gate
Market size
Great$1.1M$1.1M/yr · 1.6M searches
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Growth
Good+35.7%90-day search growth — must beat 0% to launch
Price range
Good$4.53–$27.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$10.11avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad12,997.63avg incumbent reviews — the moat a new listing must climb