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rfid blocking card
Skip itA concentrated shelf (top 5 take 84% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Good$6.04–$38.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$671K$671K/yr · 859K searches
Avg price
Good$13.79avg listing price — sweet spot $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+7.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad16,197avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad84%top-5 click share — a locked-up shelf