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red skort
Worth a lookShows demand growing +159.8% this quarter, but high returns (14.4%) keeps it on the watch list.
Growth
Incredible+159.8%90-day search growth — must beat 0% to launch
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$22.01avg listing price — sweet spot $15–$100
Price range
Great$9.55–$35.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay1,770.96avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$32K$32K/yr · 97K searches
Returns
Bad14.4%return rate — above 5% kills the launch gate