50
red bottom heels for women
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but weak search conversion (0.2%) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Brand share
Incredible32%top-5 brand share — no brand owns this niche
Avg price
Incredible$35.62avg listing price — sweet spot $15–$100
Price range
Great$10.16–$63.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay2,312.66avg incumbent reviews — the moat a new listing must climb
Market size
Okay$120K$120K/yr · 1.6M searches
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
Returns
Bad9.8%return rate — above 5% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale