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raffia sandals
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$42.77avg listing price — sweet spot $15–$100
Growth
Great+86.6%90-day search growth — must beat 0% to launch
Brand share
Great50%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$11.33–$127.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good602.66avg incumbent reviews — the moat a new listing must climb
Returns
Bad9.3%return rate — above 5% kills the launch gate
Market size
Bad$28K$28K/yr · 348K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Signals High Returns