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purple shorts men
Worth a lookShows a sweet-spot price point ($19.51 avg), but a small market ($31K/yr) keeps it on the watch list.
Avg price
Great$19.51avg listing price — sweet spot $15–$100
Growth
Great+80.2%90-day search growth — must beat 0% to launch
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$5.10–$37.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,839.11avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Returns
Bad7.9%return rate — above 5% kills the launch gate
Market size
Bad$31K$31K/yr · 118K searches