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prime day deals today 2024 baby items
Skip itSoft demand (-45.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great$6.93–$38.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.91avg listing price — sweet spot $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad8,594.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$35K$35K/yr · 1.1M searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-45.9%90-day search growth — must beat 0% to launch