50
polka dot tights
Worth a lookShows beatable incumbent ratings (4.0★), but soft demand (-39.2% this quarter) keeps it on the watch list.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great147.63avg incumbent reviews — the moat a new listing must climb
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Price range
Good$6.10–$39.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.61avg listing price — sweet spot $15–$100
Market size
Okay$134K$134K/yr · 545K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Returns
Bad7.6%return rate — above 5% kills the launch gate
Growth
Bad-39.2%90-day search growth — must beat 0% to launch