45
pointy heels
Skip itHigh returns (19.1%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible$38.35avg listing price — sweet spot $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$17.47–$130.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,433.43avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Market size
Bad$17K$17K/yr · 488K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad19.1%return rate — above 5% kills the launch gate